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OpenAI 将停止 Sora AI 视频生成服务,精简产品线为 IPO 铺路

发布时间:2026-07-08 15:24:04
OpenAI 在高调推出 Sora 独立应用程序六个月后,宣布将停止该视频生成服务,以简化其 AI 产品线。这家 ChatGPT 开发商在计划年内冲刺 IPO 之前做出了这一决定,旨在将重心聚焦于企业级产品。OpenAI 首席财务官表示:我们必须打造一家具备上市条件的公司。OpenAI 于去年 9 月底推出 Sora 应用,承诺让用户更便捷地生成并分享逼真的 AI 视频。这款免费应用程序一度迅速登顶苹果 App Store 排行榜,但此后排名已回落。随着 Sora 的关停,OpenAI 也将终止去年 12 月宣布与迪士尼的合作。迪士尼的一位发言人表示,这家媒体巨头尊重“OpenAI 退出视频生成业务并将优先事项转移至其他领域的决定”。根据这项为期三年的协议,迪士尼原计划向 OpenAI 投资 10 亿美元(注:现汇率约合 68.96 亿元人民币),并允许这家 AI 初创公司在 Sora 中使用《星球大战》、皮克斯和漫威系列中的角色。据知情人士向路透社透露,就在关停前一晚,迪士尼的一个团队还在与 OpenAI 的 Sora 团队合作,当时这家娱乐巨头才得知合作伙伴正在“调整战略方向”。《华尔街日报》报道称,OpenAI CEO 萨姆 · 奥尔特曼在向员工宣布这一变动时表示,公司将逐步关停使用其视频模型的相关产品。除了面向消费者的应用外,OpenAI 还将停用面向开发者的 Sora 版本,并且不会在 ChatGPT 内部支持视频功能。
英文内容
OpenAI will discontinue Sora AI video generation service, streamline product line to pave the way for IPO. Six months after the high-profile launch of Sora standalone application, OpenAI announced that it will discontinue the video generation service to streamline its AI product line. The ChatGPT developer made the decision ahead of a planned IPO this year to focus on enterprise-grade products. OpenAI s chief financial officer said: We must build a company that is ready to go public. OpenAI launched the Sora app at the end of September last year, promising to make it easier for users to generate and share lifelike AI videos. The free app briefly climbed to the top of Apple's App Store charts, but has since fallen back. With the closure of Sora, OpenAI will also end its collaboration with Disney announced in December. A Disney spokesperson said the media giant respects OpenAI's decision to exit the video generation business and shift its priorities to other areas. Under the three-year agreement, Disney originally planned to invest 1 billion in OpenAI (note: the current exchange rate is approximately 6.896 billion yuan) and allow the AI startup to use characters from Star Wars , Pixar and Marvel series in Sora. A Disney team was working with OpenAI's Sora team just the night before the shutdown, when the entertainment giant learned the partner was adjusting strategic direction, people familiar with the matter told Reuters. The Wall Street Journal reported that OpenAI CEO Sam Altman said when announcing the change to employees that the company would gradually shut down related products that use its video model. In addition to consumer-facing applications, OpenAI will be retiring the developer-facing version of Sora and will not support video functionality within ChatGPT
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